
Why We’re Here
Gift occasions are meant to be filled with excitement, not anxiety. Whether it’s Christmas, a birthday, a wedding, or a just-because surprise, we want to help you and your loved ones give and receive gifts that truly fit. Our mission is to remove the awkward “I love it!” face from your life and replace it with genuine delight - no more unwanted presents or wasted opportunities for connection.
What Is Wishes & Wants?
Think of it as a magical blend of wishlist and personal shopping assistant, but without any hassle or hidden fees. We believe everyone deserves a little sparkle when it comes to gifts, so we’ve made our platform simple, personal, and always free.
Smarter Gifting With AI
Finding the perfect gift doesn’t have to be a struggle. Our AI-powered gift finder assistant is here to help you discover thoughtful and original presents for anyone, whatever the occasion. It’s like having a friendly personal shopper by your side, without the cost or the risk of questionable taste.
From baby showers to birthdays, or even those “just because” moments, our assistant brings a touch of magic and inspiration to every list.
Our Values and Why We Created Wishes & Wants
In a nutshell:
- You make gift lists
- Our AI helps you find great gifts
- Everyone gets what they actually want
- No more returns or fake thank-yous
Simple, personal, and always free - just how gifting should be.
Some of Our Most Popular Gift List Occasions
- Birthday Gift Lists for Everyone
- Weddings and Romance
- Baby and Family
- Holidays and Seasonal
- Life Events and Achievements
- Home and Lifestyle
- Just Because
- Wild Cards and Fun